The second edition of the Indian Sustainability Conclave, to be held in the capital today and tomorrow, promises to make the dialogue more vibrant and the outcomes meaningful
Globally, an increasing number of companies are making strategic investments into sustainability and are also reaping significant value from such investments. However, the scenario in India is vastly different—majority of businesses hesitate to adopt green practices because they fear it will hurt their bottom line and negatively impact profits. The trick for businesses is to be eco-friendly without compromising profitability. Simply put, it is the right thing to do and will make the world a better place for future generations.